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Perrigo to Buy Sergeant’s for $285 Million

Sargeant’s Pet Care Products, which includes its Geisler line of food for small animal pets, is being sold to Perrigo.

The SmallAnimalChannel News Division
Posted: September 14, 2012, 3:50 p.m. EDT

bag of Geisler guinea pig food
The Geisler line of small animal pet food is part of the Sargeant's Pet Care Products Inc. line and is being acquired by Perrigo.

Sergeant’s Pet Care Products Inc. of Omaha, Nebraska, is being sold to Perrigo Company in an all-cash transaction valued at $285 million, the companies reported Thursday, September 13, 2012.

Allegan, Michigan-based Perrigo develops, manufactures and distributes over-the-counter and generic prescription drugs, infant formulas, nutritional products, dietary supplements and pharmaceutical ingredients for the human market.

“This acquisition allows us to penetrate the pet care category by offering numerous flea and tick, health and well-being, and consumable products to pet owners at affordable prices,” said Perrigo chairman and CEO, Joseph C. Papa. “Sergeant’s has a proven record of innovation, high-quality manufacturing with great customer service. We welcome Sergeant’s 200-plus employees and over 1,000 SKUs to the Perrigo family.”

Privately held Sergeant’s produces such products as Fiproguard Max and Pronyl OTC Max Flea and Tick Control, Vetscription Cat Hairball Remedy, the Geisler line of food and treats for birds and small animals, and the Atlantis line of fish food.

Sergeant’s anticipates more than $140 million in sales this fiscal year.

The sale of Sergeant’s includes virtually all its assets, Perrigo reported. The acquisition is expected to close in the second quarter of 2013.

Sergeant’s was founded in 1868 in Richmond, Virginia, and moved its headquarters to Omaha in 1989.

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